Brand Collaborations
Commissioned research, original content series and advisory work, built with our editorial and analyst teams.
Some questions are too specific for the editorial calendar and too important to answer with a survey. Brand collaborations are where we build something new with you — a data set, a series, a body of work that carries your name and our rigour.
These are long-lead engagements. We take on a handful a year, and we scope them properly before quoting.
What's included
Commissioned research
An original study designed, fielded and written with our analysts, published to the Archive.
Content series
A multi-part editorial series on a theme, running across a quarter.
Video & interviews
Filmed conversations with the leaders your audience wants to hear from.
Advisory
A seat at our advisory board and access to our editors on strategy and positioning.
How a collaboration works
- Scoping
- A paid discovery phase before any commitment to the full engagement
- Timeline
- Typically 10–16 weeks from brief to publication
- Ownership
- You keep the data; we keep editorial control of the narrative
- Distribution
- Archive, briefing, and an accompanying launch event where it fits
- Availability
- Elite partnership tier, or standalone by arrangement
We will say no to a brief we do not think we can answer honestly. That is usually the most useful thing we can tell you.