The lobby of a landmark hotel at dusk
About

The leading authority on luxury hospitality and travel.

The Open Key exists for the people who build and run the world's best hotels, airlines and restaurants — and for the investors who back them. We cover the business of luxury travel with the rigour it deserves.

What we stand for

Editorial independence

Sponsored content is always labelled. Editorial judgement is never for sale — partners buy reach, not coverage.

Intelligence, not press releases

We publish analysis that changes decisions: pipeline economics, RevPAR trajectories, capital flows and talent movement.

An audience that decides

Owners, operators, investors and the executives who set direction across hospitality, travel and F&B.